Sale Sharks stalwart Dave Seymour will retire at the end of the current season to pursue his business career
Seymour has spent the last nine seasons with Sale, amassing just under 200 appearances for the Manchester based side.
Now David's focus and concentration will be trained on developing his coffee business, Couch Grind Coffee, which he established last year.
To mark David's superb service, he has been appointed as an official Sale Sharks club ambassador.
Sale Sharks' director of rugby Steve Diamond, who ironically handed David his big break in senior rugby when he was in charge at Saracens back in 2004, paid handsome tribute to David's contribution to the club.
"David has been an absolutely magnificent servant for the club," said Dimes.
"Over the course of his nine years here, David has led by example, putting his body on the line week in, week out and he has been an absolute credit to the club.
"We are delighted that David will retain his close links with the club by becoming an official ambassador and everyone here at Sale Sharks wishes him all the best with his future career."
Reflecting on his decision to call time on his Sharks career, David said: "After nine seasons I have decided it is time to step away from the playing field at Sale Sharks.
"I consider myself unbelievably fortunate to have been able to do a job I love for the last 14 years.
"To have started, and ended, my career working for Steve Diamond must be some kind of sadistic record, the first five of those at Saracens before moving north in 2009!
"Highlights include playing for England 7s around the world, winning Hong Kong and getting a silver medal at the Commonwealth Games in 2006.
"It has also been a real privilege to captain Sale Sharks on so many occasions throughout my career with the club. I have been lucky to play alongside some incredible players over the years, many of whom remain good friends.
"Whilst not going training every day seems both attractive and daunting in equal measures, the time seems right to step aside, and let someone else set the pace in the fitness tests!
"I am really pleased to be staying involved with Sale through my Ambassadorial role and I am also excited to have the opportunity to spend some time on my other passion, my coffee business - Couch Grind Coffee - which I set up last year.
"I'd like to thank Nigel Wray and everyone at Saracens for giving a lad from Chinor a shot and to the fans who embraced the top-knot hair style!
"A huge thank you to the Sharks coaches and owners who have been really supportive as I enter this new chapter and to the fans who have always been amazing to me.'